Job Title: Content Coordinator
Part-Time: 30 hrs/week
Location: Cartersville, GA
Reports To: Director of Marketing
Start Date: August 2025
ABOUT LIVE2540 & THE LOVE. STORE
LIVE2540 is a Christian nonprofit committed to providing free, quality, and compassionate healthcare to children in Liberia. Through hospital partnerships, surgical programs, and long-term nutritional care, we aim to bring life-saving help to the most vulnerable—one child at a time.
The LOVE. Store is our fair-trade retail initiative that directly supports this mission. Every item we sell—especially our globally loved “Best Shirt On Earth”—helps fund care for children in need.
ROLE OVERVIEW
We’re looking for a creative, organized, and mission-minded Content Coordinator to join our team part-time. This individual will manage and execute all email marketing, social media content, and newsletters for both the LIVE2540 mission and LOVE. Store brand. This position is ideal for a skilled communicator who thrives in a nonprofit environment and understands how to engage diverse audiences with frequent, compelling storytelling.
KEY RESPONSIBILITIES
Content Creation & Scheduling
• Plan, write, and schedule engaging social media content across platforms (Instagram, Facebook, Threads, and more as needed)
• Curate and repurpose stories, photos, and testimonials from Liberia and U.S.-based initiatives
• Design and deploy email marketing campaigns via platforms like Mailchimp
• Manage and produce monthly newsletters for LIVE2540 and LOVE. Store audiences
Brand Messaging & Storytelling
• Ensure consistent tone, visuals, and messaging across all content channels
• Develop content calendars for ongoing campaigns, seasonal promotions, and special events
• Collaborate closely with the Director of Marketing to support broader campaign goals
LOVE. Store Website Management & Merchandising
Assist in maintaining and updating the LOVE. Store website
Create and update product pages—including writing clear, on-brand product descriptions and ensuring consistent product categorization and formatting
Photograph new inventory and merchandise to maintain a fresh and professional online presence
Assist with shirt mockups and design assets—especially when primary staff are unavailable
Ensure that website elements such as image sizes, product tags, and featured banners are current and cohesive
Community Engagement
• Monitor and respond to comments, DMs, and messages with warmth and professionalism
• Identify and implement growth strategies for followers and engagement
Reporting & Analytics
• Track and report key performance metrics for email and social content
• Make recommendations for optimization based on data and engagement trends
QUALIFICATIONS
• Passion for LIVE2540’s mission and a heart for storytelling with purpose
• Strong writing, editing, and proofreading skills with a keen eye for detail
• Experience managing social media accounts and email campaigns for a brand or organization
• Familiarity with content tools such as Canva, Meta Business Suite, and Mailchimp
• Proficiency in Adobe Creative Cloud, including Lightroom, Photoshop, and After Effects, Illustrator, and Premier
• Experience in photography, videography, and basic graphic design
• Ability to manage multiple projects, prioritize effectively, and meet deadlines independently
HOURS & SCHEDULE
• This is starting as a part-time role requiring up to 30 hours per week
• Flexible schedule with in-person collaboration in Cartersville, GA
• Occasional evening/weekend availability for campaign deadlines or events